It is very important for our clients to understand they are special to us. We care for them and the success of their business. One of our favorite quotes from Mahatma Gandhi describes very well how we feel about our clients' role in our business:
"A customer is the most important visitor on our premises. He is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so." ~Gandhi